Keeping it light, I hope everyone is keeping clean and away from danger. The past week in this thing of ours was rapped with closings AND releases. Truly a strange week for a truly strange time. Let’s start the show!
Patek Phillipe, Audemars Piguet, Hublot Halt Production
As the spread of COVID-19 strangles Europe, two of the Holy Trinity and Hublot joined Rolex in shutting it down. Patek is expected to remain closed until March 27, while Hublot and AP have simply pledged to remain closed until further notice. Switzerland wants everything closed until April 19, so don’t look for an announcement in a resumption of production for those two until then. As of the writing of this article, these three join a list including TAG Heuer. The LVMH group has not announced a switchback from producing hand sanitizer, so this pandemic still is claiming victims in the industry. Thoughts and well-wishes out to the entirety of Europe during this difficult time.
There have been a slew of amazing release announcements over the course of the past week. Below are a few standouts from the past week.
I said things were weird and I meant it. Montblanc made a second version of their smartwatch that is made with Google’s Wear OS. Last year, they were rolling out watches with Minerva movements that were $30k+. This year, they are launching something with no place to land. There’s nothing groundbreaking about the watch, other than the wrong company decided to make it.
Breguet introduced three new pieces. Two Classique models and a Marine iteration. The Classique 7137, inspired by a pocket watch from the company, features a moon phase, power reserve, and a date complication. Besides being available in only white or rose gold, what’s most impressive is the intricate dial work done by hand-turned machine.
The Classique 7337 is an update, done masterfully as par. All of the updates are aesthetic, but nothing is done over the top. It’s a great looking piece that will surely garner the attention of those looking for a triple calendar in precious metal.
Finally, the Marine Tourbillion Equation Marchante 5887. This is an equation of time complication re-introduced in rose gold. Originally introduced in 2017, the model also features intricate dial work to complement this extremely difficult to make complications. It is coupled with a perpetual calendar with retrograde and a tourbillion. Hi-beat performance at 4 Hz, adjustment to 6 positions and a power reserve all available for the low, low price of $215,000.
Just what we needed…another Bond watch. This time, however, the watch is somewhat attainable, if not completely unreasonable. The PSR is a re-release of the Pulsar adorned by Roger Moore in one of his turns as the suave spy. The yellow-gold PVD version will be limited to 1,970 pieces to honor its predecessor’s original release, while the steel version will be a general release. This model differs from the original in the display. Instead of using LED, this model is a combination OLED and LCD tech that allows the watch to be read at all times, while at the press of a button, the red digital display illuminates just like the original. And like any good spy watch, it has 100 meters of water resistance and anti-reflective sapphire. The price is reasonable, so expect this to get a good amount of coverage in the future.
These are just the highlights as I saw them. If you want to see more of what came out last week, here are names and links you can use:
Bell & Ross BRV3-94 R.S.20 Chronograph (Surprise, it’s round!!))
Greubel Forsey QP a Equation (Rose Gold release the price of the entire 911 lineup)
Wishing everyone health and wealth for the coming days. Appreciate what you have, let go of what you don’t need, and keep striving for perfection!
Sanford has been a watch lover all his life, but just recently got into the hobby deeply after making some lifestyle changes. Born and raised in Chicago, IL, he offers a perspective of a seasoned rookie – not knowing much, eager to learn, with a keen eye for dumb shit. His writings focus on news in the watch industry, model reviews, and the occasional op-ed sprinkled with a movie quote or two. Be sure to check for his upcoming series’ as well as his assessments of watch trends. Feel free to reach out to him on Instagram!
You can find Sanford at @quest327